According to Google’s 2017 Year in Search campaign, Universal Studios Hollywood topped the list of Travel Destination Activities based on their aggregation of trillions of search queries.
Trending searches are defined as having the highest spike in traffic over a sustained period in 2017 vs prior year.
According to Google, Year in Search reflects the spirit of the times as they strive to capture the year’s new and exciting search terms. Trending terms generally better identify what people were curious about in 2017 relative to 2016.
As the #1 tourist destination in Los Angeles and one of the most progressive theme parks anywhere, Universal Studios Hollywood inspires guests from across the globe to step into the world of movie-making magic and experience immersive, groundbreaking attractions based on today’s most compelling movies and television shows.
With its recent unprecedented multi-million dollar investment to reimagine the decades old theme park, Universal Studios Hollywood has undergone a top to bottom makeover resulting in 75 percent of the destination completely transformed. The dramatic changes that have taken place in recent years have substantially altered the look, feel and experience of the theme park to redefine Universal Studios Hollywood as an entirely new destination.
Since its inception over 50 years ago, Universal Studios has lifted the veil on Hollywood’s most illustrious industry, placing guests at the heart of favorite movies and television shows. It continues to be at the top of its game, taking innovation, imagination and inspiration to meteoric levels working in collaboration with some of the most influential filmmakers in the business and the greatest minds in entertainment—Steven Spielberg, Matt Groening, James L. Brooks, Peter Jackson, Michael Bay, Chris Meledandri, Greg Nicotero and JK Rowling—to create intriguing rides and attractions.
As Universal Studios Hollywood looks towards the future, 2018 will offer guests another exciting year of entertainment including the introduction of the all-new DreamWorks Theatre featuring Kung Fu Panda.
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